it's an absolute gem.

seo

business

website

portfolio

design

Branding

CATEGORIES

SEARCH

*everything you need for a
professional, cohesive brand!

FOR SMALL BUSINESSES

BRANDING CHECKLIST

FREE 6-PAGE

LET'S BE FRIENDS

I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

hey friend!
Should You Give Your Brand A Theme | Absolute JEM

A Killer Brand Strategy: Give Your Brand A Theme

How a memorable theme woven throughout your branding just might give you an edge. I named my business Absolute JEM not only because of my initials (hence the “misspelling”) and because my clients are absolute gems, but also because I wanted to give my brand a theme. I use a consistent gem theme throughout my […]

Branding

Erin Dayhaw | Brand Identity by Absolute JEM

“Colorful-with-a-side-of-crazy” Branding for Erin Dayhaw

Bright, bold, and unapologetically loud af. Erin Dayhaw is a talented #marylandmaker specializing in quirky home goods and apparel with a side of sarcasm—and her products will give anyone a laugh! She also makes badass signage for small businesses. Erin came to me wanting to create a recognizable visual brand – not only with the […]

Portfolio

Why Just A Logo Isn't Enough | Absolute JEM

Why You Need More Than “Just A Logo”

A Logo Isn’t Enough. There, I said it. (But I say it with love.) Now don’t feel bad if you don’t have top-to-bottom branding for your business. It’s totally understandable! Branding is not only an investment, but also a commitment. Good branding takes time because it forces you to do the hard work of getting […]

Branding

Sarah Thayer Photography | Brand Identity by Absolute JEM

Elevated Visual Brand for Sarah Thayer Photography

Soak in the soothing feeling of this elegant visual brand. Sarah Thayer is a portrait photographer who loves capturing memories for families and couples to cherish forever. She came to me ready to level up her business with a consistent, upscale, and recognizable brand identity. The brand keywords we landed on were: fresh, helpful, laughter, […]

Portfolio

Samantha Jean Photography | Brand Identity by Absolute JEM

Bold and Bright Branding for Samantha Jean Photography

A bright and dynamic brand with a bold spectrum of rainbow colors. Samantha of Samantha Jean Photography came to me in need of a brand refresh. She wanted her branding to not only be eye-catching, but to also have that “at-a-glance” factor where clients who come across it would immediately say “That’s Samantha!”. Her brand […]

Portfolio

How To Optimize Your Website Images: A Step-By-Step Guide | Absolute JEM

How To Optimize Your Website Images: A Step-By-Step Guide

Wanna know why optimizing your images is so important? Because humongous, full-resolution images are usually the worst offender when it comes to slowing down your website! So allow me to get on my web designer soap box: This is me begging you to stop uploading giant image files to your website. I’m here to show […]

SEO

seo

business

website

portfolio

design

Branding

CATEGORIES

SEARCH

*everything you need for a
professional, cohesive brand!

FOR SMALL BUSINESSES

BRANDING CHECKLIST

FREE 6-PAGE

LET'S BE FRIENDS

I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

hey friend!

© 2020–2022 Absolute JEM • All Rights Reserved  | Design: Jenna Miller of Absolute JEM  (who else?) |  Brand Photos: Jennifer Casey Photography