Vibrant Visions Co. is a queer-owned company that plans and produces editorial shoots celebrating vibrant and diverse love. The creative directors of Vibrant Visions Co. prioritize inclusivity and diversity in their styled shoots, and want to make sure everybody (and every body!) is able to see themselves in the wedding industry. Abigail and her partner […]
Your brand “voice”, aka the language you use in your marketing, helps give your brand a distinct personality. It’s the impression your followers get from the tone of your messaging—from social media captions, to web copy, to emails, to podcast interviews, and more. A strong verbal identity reflects the person, vision, and values behind the […]
An effortlessly chic jewelry brand. Arm Candy by Alysa is a collection of timeless, effortless, and sophisticated jewelry for women of all ages. Alysa, the founder and maker behind the brand, needed a creative outlet during the pandemic; while also teaching her kids that not only can you pivot in times of hardship, but you […]
A permanent jewelry sub-brand with its own flair. Remember the visual branding I designed last year for Squirrel & Scout Co.? Well, there’s nothing more fun than when a previous client comes back in need of a sub-brand! Sarah began offering permanent jewelry at pop-ups and vendor shows along with her products from Squirrel & […]
Have you heard? Social is the new search engine. It’s true. The reality is that your ideal clients are now turning to social media as their new “Google”—searching Pinterest, Instagram, TikTok, YouTube, and more to find inspiration, information, products, and services. Social media is becoming more and more search-oriented, which means you need to implement […]
A comprehensive yet easy-to-navigate website for a 15-module wedding venue education course. My full-time job is Creative Director of the wedding website Here Comes The Guide. I’ve worked there since 2009, and have seen the wedding industry go through many ups and downs—from the Great Recession to the California wildfires to, you guessed it, the […]
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