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I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

hey friend!
The 5 Building Blocks of Branding | Absolute JEM

The Building Blocks of Branding

5 V’s you need to build an irresistible brand. When we say the word “branding”, things like logos, color palettes, and font choices come to mind. But we all know that a brand is much more than just the visuals. “A brand is a set of expectations, memories, stories, and relationships that, taken together, account […]

Branding

How To Build Trust on your Website | Absolute JEM

10 Ways To Build Trust on your Website

Trust is the first step to making the sale. Your website’s main goal is to convert viewers into buyers, so you NEED to be sure that it fosters a sense of trust with users. How do you do it? With the following list of what I like to call “trust factor” items. In order to […]

Website

Should You List Pricing On Your Website | Absolute JEM

Should You List Pricing On Your Website? Yes, Yes You Should.

I’m a firm believer in listing pricing on your website. This is a hotly-debated topic, and I’m not saying that displaying pricing is right for 100% of businesses, but I do believe it’s crucial for us small, service-based businesses. Why? Two reasons: Transparency and qualifying your leads. For me, it comes down to this: I […]

Business

Should You Give Your Brand A Theme | Absolute JEM

A Killer Brand Strategy: Give Your Brand A Theme

How a memorable theme woven throughout your branding just might give you an edge. I named my business Absolute JEM not only because of my initials (hence the “misspelling”) and because my clients are absolute gems, but also because I wanted to give my brand a theme. I use a consistent gem theme throughout my […]

Branding

Why Just A Logo Isn't Enough | Absolute JEM

Why You Need More Than “Just A Logo”

A Logo Isn’t Enough. There, I said it. (But I say it with love.) Now don’t feel bad if you don’t have top-to-bottom branding for your business. It’s totally understandable! Branding is not only an investment, but also a commitment. Good branding takes time because it forces you to do the hard work of getting […]

Branding

How To Add A Shop To Your Showit Website With Shopify Lite | Absolute JEM Blog

How To Add A Shop To Your Showit Website With Shopify Lite

If you have a Showit website and want to begin selling digital or physical products, you can easily add a shop using Shopify Lite! Showit + Shopify Lite is a match made in e-commerce heaven. Your spiffy Showit website is the “face” of your shop, while the Shopify Lite “Buy Buttons” handle the shop’s transactions. […]

Website

seo

business

website

portfolio

design

Branding

CATEGORIES

SEARCH

*everything you need for a
professional, cohesive brand!

FOR SMALL BUSINESSES

BRANDING CHECKLIST

FREE 6-PAGE

LET'S BE FRIENDS

I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

hey friend!

© 2020–2022 Absolute JEM • All Rights Reserved  | Design: Jenna Miller of Absolute JEM  (who else?) |  Brand Photos: Jennifer Casey Photography