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I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

hey friend!
Eclectic Brand Board for Rhiannon Rives Design

Eclectic Branding for Rhiannon Rives Design

An earthy rainbow of warmth and whimsy. Branding is always a complex and deep process, but it’s especially involved when working with a multi-passionate visionary of an entrepreneur. That is Alecia of Rhiannon Rives Design in a nutshell. She’s incredibly creative and eclectic, yet doesn’t adhere to any one style or niche. She explains, “I […]

Portfolio

When To Opt for a Wordmark Logo | Absolute JEM Blog

When To Opt for a Wordmark Logo

There’s something very powerful about a simple wordmark logo.  A “wordmark” or “logotype” is a logo design made up purely of text. It simply spells out the name of your business. No graphic accents or other bells & whistles. Some of the biggest brands in existence have chosen a wordmark logo to be the foundation […]

Branding

Chic Feminine Brand Board Executive Lulu

Chic VIP Day Branding for a Virtual Assistant

Clean, calm, and feminine branding for an organized executive assistant. Executive Lulu is an Executive Assistant that helps entrepreneurs stay organized through strategies, systems, and streamlined processes. Lulu and I connected through Instagram—she loved my design work and I loved her aesthetic—and we decided to swap VIP Days with each other. I would do a […]

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What is a Sub-Brand and Should You Create One?

What is a Sub-Brand and Should You Create One?

Let’s Talk Sub-Brands. First off, what is a sub-brand? In the simplest of terms, it’s a complementary brand created under an existing main brand. A brand within a brand, if you will. A brand spin-off. It’s the Coke Zero to Coca-Cola. The Audible to Amazon. The Air Jordan to Nike. This subsidiary / secondary brand […]

Branding

Balloon Artist Brand Board for Savvy Soiree Balloons

Bright Bubbly Branding for Savvy Soiree Balloons

Vivid colors and party vibes for a balloon artist brand. Let’s brighten up the day with a vibrant new visual brand!! Savannah of Savvy Soiree Balloons wanted something bright and fun that would set her apart from the other balloon businesses in her area. She wanted more cohesiveness and that at-a-glance factor so that when […]

Branding

The 5 Building Blocks of Branding | Absolute JEM

The Building Blocks of Branding

5 V’s you need to build an irresistible brand. When we say the word “branding”, things like logos, color palettes, and font choices come to mind. But we all know that a brand is much more than just the visuals. “A brand is a set of expectations, memories, stories, and relationships that, taken together, account […]

Branding

seo

business

website

portfolio

design

Branding

CATEGORIES

SEARCH

*everything you need for a
professional, cohesive brand!

FOR SMALL BUSINESSES

BRANDING CHECKLIST

FREE 6-PAGE

LET'S BE FRIENDS

I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

hey friend!

© 2020–2023 Absolute JEM • All Rights Reserved  | Design: Jenna Miller of Absolute JEM  (who else?) |  Brand Photos: Jennifer Casey Photography