it's an absolute gem.

hey friend!

I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

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Larissa Johnson Brand Identity Board Colorful Branding

Brand + Website Design Reveal – Larissa Johnson, Edutainer

Portfolio

The first thing you should know about Larissa Johnson is that she’s sunshine and rainbows personified. She’s bursting with contagious enthusiasm, and has the bubbliest personality and brightest spirit! So when she came to me in need of a brand and website I knew I was in for a fun (and colorful!) project. Larissa is […]

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How To Create Brand Mood Board

How To Create A Mood Board For Your Brand

Design

As a brand designer, creating a mood board is one of the most important steps of the branding process. Because for me, it not only sets the tone, style, and colors for the brand—but also informs almost every other design decision along the way. Big deal, right? A mood board is simply a collection of […]

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How I Built My Own Brand Identity From The Ground Up | Absolute JEM Blog

How I Built My Own Brand Identity From The Ground Up

Branding

They say designing your own brand is the hardest. They weren’t kidding. I had the idea to launch Absolute JEM back in 2018, when I was 9 months pregnant with my second baby boy. Crazy timing, right? I knew I wouldn’t be able to launch immediately. Who was I kidding—with a new baby on the […]

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7 Visual Branding Faux Pas – and How To Avoid Them | Absolute JEM Blog

7 Visual Branding Faux Pas – and How To Avoid Them

Design

Think about your brand’s logo, fonts, images, and color palette. Then think of the millions of combinations of these elements, as well as the dozens of platforms you’ll be using them on. From social media graphics, to presentation slides, to your website, email signature, and even product packaging…it’s enough to make anyone’s head spin! With […]

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Absolute JEM | What is Branding?

What Is Branding? (A relatable analogy that actually makes sense of it!)

Branding

The term “branding” isn’t #000000 and #FFFFFF. (Forgive me. Designer joke.) So what exactly IS branding? Isn’t it just your brand? Wellll, not exactly. While “brand” is the noun, “branding” is the verb. Here’s how I like to define each term: Brand (n) is the combination of your visuals, your messaging, and your mission—and how […]

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hey friend!

I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

LET'S BE FRIENDS

FREE 6-PAGE

BRANDING CHECKLIST

FOR SMALL BUSINESSES

*everything you need for a
professional, cohesive brand!

SEARCH

CATEGORIES

Branding

design

portfolio

website

business

seo

© 2020 Absolute JEM • All Rights Reserved  |  Site Design + Branding: Jenna Miller of Absolute JEM  |  Brand Photos: Jennifer Casey Photography