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I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

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Elevated Visual Brand for Sarah Thayer Photography

September 15, 2021

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Soak in the soothing feeling of this elegant visual brand.

Sarah Thayer is a portrait photographer who loves capturing memories for families and couples to cherish forever. She came to me ready to level up her business with a consistent, upscale, and recognizable brand identity.

The brand keywords we landed on were: fresh, helpful, laughter, elevated, easygoing, natural.

Sarah makes the portrait-taking process streamlined, fun, and EASY for busy families, couples, and professionals...so we wanted her brand identity to feel like a breath of fresh air.

We landed on a sophisticated, soothing brand with pops of outdoorsy elements to symbolize her al fresco sessions and natural light photography. Her mood board pulls in a calming, nature-inspired color palette while the brand graphics, elements, and patterns give Sarah a ton of options when putting together her own posts.

It was an absolute joy working on this natural yet elevated brand, and I'm just head-over-heels in love with the result!

HERE’S A PEEK AT THE MOOD BOARD AND BRANDING FOR SARAH THAYER PHOTOGRAPHY:

Sarah Thayer Brand Mood Board by AbsoluteJEM

Image credits, clockwise from top left:

Style Guide: Keri Calabrese Photography | Wallpaper: floralCOLORAY | Portrait: Claudia De Nobrega Photography | Lavender: KT Merry | Portrait: Cori Kleckner Photography | Douglas Fir Art: Final Switchback | Portrait: Bailey Makaimoku Photography | Interior: Madison Nicole Design

 

Elegant Upscale Brand Board by Absolute JEM
Sarah Thayer Photography Logo by Absolute JEM
Sarah Thayer Photography Branding by Absolute JEM
Sarah Thayer Photography Branding by Absolute JEM

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seo

business

website

portfolio

design

Branding

CATEGORIES

SEARCH

*everything you need for a
professional, cohesive brand!

FOR SMALL BUSINESSES

BRANDING CHECKLIST

FREE 6-PAGE

LET'S BE FRIENDS

I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

hey friend!

© 2020–2022 Absolute JEM • All Rights Reserved  | Design: Jenna Miller of Absolute JEM  (who else?) |  Brand Photos: Jennifer Casey Photography