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I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

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Branding

Bright Bubbly Branding for Savvy Soiree Balloons

May 20, 2022

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Vivid colors and party vibes for a balloon artist brand.

Let's brighten up the day with a vibrant new visual brand!!

Savannah of Savvy Soiree Balloons wanted something bright and fun that would set her apart from the other balloon businesses in her area. She wanted more cohesiveness and that at-a-glance factor so that when people "see a certain image or colors they know that's Savvy Soiree Balloons."

Here are the brand keywords we landed on:

  • Savvy
  • Fun
  • Cheerful
  • Creative
  • Trustworthy
  • Lively
  • Exciting
  • Welcoming

The Savvy Soiree Balloons visual brand is bright, splashy, and reminiscent of the varied shapes and colors of balloons. The branding is as unique and visually interesting as Savannah's balloon installations themselves, and meant to stand out from the competition in a bold, creative, exciting, and savvy way!

We wanted to strike a balance between celebratory and professional, highlighting the "Savvy" along with the "Soiree". I just love what we came up with together. Tons of graphic elements and two unique patterns as well as logo variations, playful fonts, and brand marks that give Savannah so many options and colorful combinations to mix and match.

Here's a Peek at the Mood Board + Branding for Savvy Soiree Balloons

Brand Inspiration Board for Savvy Soiree Balloons

Image credits clockwise from top left:

Room: Kailo Chic | Peace sign: Holly Acre | Mural: Ashley Mary | Balloons: Savvy Soiree Balloons | Kitchen: Havenhand Designs | Starburst: Kara's Party Ideas | Gallery Wall: Lucky Dip Club | Window Display: A Subtle Revelry

Balloon Artist Brand Board for Savvy Soiree Balloons
Savvy Soiree Balloons Logo by Absolute JEM
Savvy Soiree Balloons Submark by Absolute JEM
Savvy Soiree Balloons Brand Pattern by Absolute JEM
Savvy Soiree Balloons Brand Identity by Absolute JEM

If you need a Balloon Stylist in the Mississippi Delta who puts the FUN in function, Savannah's your girl!

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seo

business

website

portfolio

design

Branding

CATEGORIES

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*everything you need for a
professional, cohesive brand!

FOR SMALL BUSINESSES

BRANDING CHECKLIST

FREE 6-PAGE

LET'S BE FRIENDS

I'm Jenna, and I design brands and websites with thoughtful strategy and sparkling personality. Besides nerding out on all things digital marketing, I'm also an avid Bravo watcher, exercise junkie, makeup enthusiast, wrangler of my boys, and drinker of coffee until it's acceptable to drink wine. Is it 5 o'clock yet?

hey friend!

© 2020–2022 Absolute JEM • All Rights Reserved  | Design: Jenna Miller of Absolute JEM  (who else?) |  Brand Photos: Jennifer Casey Photography